PULSE OF HUMAN PERCEPTION
LATANA
PRODUCER, WRITER, EDITOR: GREG LATHAM
CLIENT: LATANA
To relaunch the Latana brand the marketing team wanted a broad concept brand film which encapsulated their mission to make sense of the world from the perspective of millions.
As the pandemic escalated in those early months of 2020, the initial plan to film scenes in and around Berlin was scrapped and we looked into alternate solutions. The result is a short, emotive film created entirely from stock footage which effectively conveys Latana’s message.